Watch out for the full season of ‘Oyayi’
The National Council for Children’s Television (NCCT) and Christian Broadcasting Network Asia (CBN Asia) inked on January 7 a memorandum of agreement to co-produce the full season of “Oyayi,” the first grantee of the National Endowment Fund for Children’s Television which NCCT administers.
It was pitched by writer Fernando Gonzales during NCCT’s search for children’s television program ideas in 2012. Shortly after being chosen by the search committee and Council Members from among some 15 entries, NCCT and CBN Asia co-produced its pilot episode that was completed in December 2013.
“Oyayi” strives to instill environmental consciousness and cultural appreciation among Filipino children through topics relating to nature and community. Characters in the program are inspired by indigenous endangered species such as butanding (whale shark), pilandok (mouse deer), tarsier, and tamaraw, among others. “Oyayi” will go on air in 2016.
Republic Act No. 8370 or the Children’s Television Act of 1997 created the National Endowment Fund for Children’s Television to develop and produce high-quality, culturally relevant, and developmentally-appropriate television programs specifically created for the Filipino children.